Seven Year Pens are to writing what energy saver lightbulbs are to lighting in your household, workplace or school.
Ashville-based Seltzer have teamed up with a Swiss pen maker to create the Seven Year Pens.
The Seven Year Pens reduces waste by increasing the size of the ink supply inside the pen. The jumbo ink cartridge fills more of the barrel’s circumference, enabling the writer to pontificate 1.7 metres-worth of writing a day for seven years.
The pen has also been shaped the same as any other pen, making it easy to write with yet lasts for miles, quite literally.
Each year, an estimated 100 million pens are discarded every day.
Seltzer – which sells stationery products and gifts from 100% recycled greeting cards, American-made accessories and Swiss-made pens – was inspired to create an eco-friendly pen as well as its other environmentally friendly products, in efforts to stop the amount of waste that ends up in landfills.
Seltzer say: “At Seltzer, we’re always thinking of ways to offer new and interesting items without adding to the 56 tons of trash created each year by the average American. It’s why we use 100% post-consumer recycled paper instead of virgin paper. And why we choose recyclable PET and kraft paper over less recyclable PVC in our packaging.
“The Seltzer designers were introduced to a Swiss pen maker that reduces waste by increasing the size of the ink supply inside the pen. Regardless of the uber-efficient technology, we knew it would be equally important to design the Seven Year Pens in such a way you’d actually want to keep them for seven years.
“Our [Seltzer] designers went to work, turning ‘regular’ pens into ‘favorite’ pens. We started calling them the Seven Year Pen so everyone would know it was designed with a purpose.
Seven Year Pens – which are designed in a variety of colours, have bold statements imprinted on them and feature cute characters like unicorns and cats – uses black ink with a medium tip.
Seven Year Pens are available online from Seltzer. Seltzer also donate some of their profits to EarthJustice, the environmental law organisation that supports environmental causes to protect indigenous peoples, to preserve magnificent places and wildlife, to advance clean energy, and to combat climate change.
Seven year Pens are available online from Seltzer, priced $8.95.
Rosalind Medea is Life & Soul Magazine’s Chief. She is a writer who specialises in sustainable lifestyle and living, wellbeing, music and arts. Rosalind also works as a counsellor, intuitive reader and spiritual life coach helping people to become who they truly are and manifest their heart & soul’s desires into their lives: www.rosalindmedea.com