For Days: Closed-loop fashion label rewarding customers for living more sustainably

Fashion label For Days has created a closed-loop system where customers can purchase sustainable basics with a “forever discount” – once their garments have reached the end of their lives or if they want to swap them, then they can trade an item for something new, while the old garments get recycled.

The label’s clothing range, all of which is made from organic cotton, includes sustainable basics for women and men – sweatshirts, hoodies, dresses, tank tops, and T-shirts. For Days’ collection also now includes face masks.

For Days have created a SWAP programme, meaning that customers can swap out anything, anytime, for any reason. Everything that gets sent back gets recycled.

The closed-loop system adopted by For Days keeps products, components and materials at their highest utility and value – reducing the need for extracting and processing new resources and, in the process, cutting the related impacts on the environment.

For Days

Rosa Medea is Life & Soul Magazine’s Chief. She writes about lifestyle including sustainable and green living. She also offers content services to businesses and individuals at Rosamedea.com

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