Diva Taxi – a new all-female taxi service launched in Uganda’s capital Kampala earlier this year – is showing the world how new opportunities and game-changing ones at that arise during times of crisis.
The taxi service, dreamed up by a local woman who lost her logistics job at the start of the coronavirus outbreak, was launched in June and has recruited over 70 drivers. They range from college students to mothers hoping to make good use of their secondhand Toyotas.
The taxis provide a safe haven for female passengers and give their drivers, many of whom have lost incomes because of the coronavirus pandemic, a chance to earn money while being of service.
It’s uncommon to find women taxi drivers in Uganda, a socially conservative East African country where most women labour on farms.
Diva Taxi was founded by Kampala-based Gillian Kobusingye. A regular traveller, she found herself grounded indefinitely as authorities imposed restrictions on movement to slow the spread of the coronavirus in March. For several weeks, even taxis were not authorised to operate in Uganda.
Gillian Kobusingye said: “I should say I was personally affected by COVID. Despite whatever circumstance in the world, there will be need of something to reach somebody. And how does that happen? Through transport.”
Diva Taxi hopes to alleviate the demand for taxis in the Ugandan capital city, Kampala while providing women with a safe method of transportation.
While the company expects to thrive in the rapidly developing capital, Diva Taxi also hopes to expand to other regions in Uganda. Its emphasis on female entrepreneurship, strict screening and affordability will positively affect the transportation sector in the Ugandan economy.
Image Credit: AP
Rosa Medea is Life & Soul Magazine’s Chief. She writes about lifestyle including sustainable and green living. She also offers content services to businesses and individuals at Rosamedea.com