Families, across the generations, are making cheaper, greener lifestyle choices on advice from children and grandchildren, according to a survey by Pure Planet.
UK-based renewable energy provider Pure Plant surveyed 2000 adults including parents with kids of all ages – from very young to grown up with children of their own.
Almost nine in 10 of the parents asked about their habits (88%), said they would always or sometimes act on their children’s advice around sustainability.
Some 13% of parents said their children had encouraged them to switch to renewable energy. Almost one in 5 parents (19%) have also been told to turn the heating down by their children and more than a quarter (26%) have been told to turn the lights off when they leave the room.
Pure Planet co-founder Steve Day Day said: “We know from our research that the generations have different approaches to sustainability but share a belief we all need to reduce our carbon emissions. The only way we’re going to achieve that is by working together.”
The Pure Planet survey also found that nearly a third (29%) of parents have been encouraged to recycle more often by their children and nearly a quarter (23%) said their children had pushed them to ditch single-use plastic bags.
Many of the adjustments can also cut down on household costs, especially energy. Steve Day said: “We want to help people save money and live more sustainably. That’s why we’ve launched our #NoExcuses campaign, to urge families to work together to make climate-friendly, low-carbon choices for the long term.”
Rosa Medea is Life & Soul Magazine’s Chief. She writes about lifestyle including sustainable and green living.