
Optiat: Creating beauty products from discarded natural by-products including coffee and chai
Optiat, an acronym for “One Person’s Trash Is Another’s Treasure”, don’t let anything go to waste in their endeavour to create sustainable beauty products. The London-based brand are keen to revive what they call “unloved, unwanted ingredients” – natural by-products which are unfortunately being discarded unused. Optiat has found uses for repurposed coffee grounds, hemp husks and chai spices in their sumptuous range of everyday essentials including coffee scrubs … Continue reading Optiat: Creating beauty products from discarded natural by-products including coffee and chai