Rahua by Amazon Beauty inspires consumers to take better care of the planet in new animation

Eco-friendly beauty brand, Rahua by Amazon Beauty has taken to animation to raise awareness of environmental issues and inspire consumers to take better care of our planet. The animation, entitled Green Utopia, is a magical story of how two women of different cultures unite for the better good of our planet. It focuses on two characters – Alice from the highly commercialised New York City, … Continue reading Rahua by Amazon Beauty inspires consumers to take better care of the planet in new animation

Polluted Water Popsicles: Sewage-filled popsicles raise awareness of water pollution

Awareness raising about water pollution and waste has taken on a new campaigning technique in the form of frozen popsicles comprising of sewage from Taiwan. With its bright coloured wrappers, each numbered and with a specific name, the popsicles look like any other popsicle. Look carefully at the wrapper and each popsicle states a “flavour” which in fact is based on the locale of the … Continue reading Polluted Water Popsicles: Sewage-filled popsicles raise awareness of water pollution